Chipotle is a fast-ish food mexican restaurant. There is one right outside my office building.
Recently I discovered that Chipotle’s Web site will let me order online through their Don’t Stand in Line feature.
Usually I put the order in fifteen minutes ahead of time or so. When I arrive at the restaurant to pick up my burrito, I walk past a line that usually wraps around the store. The worker at the register grabs my pre-made order and takes my money.
Chipotle DSL has worked well for me. The employees are still a little confused by it, which makes me think there aren’t a whole lot of people taking advantage of it.
A friend and I had an idea over two years ago to help Portland restaurants provide this service to its customers. I still think that’s a great idea (but you know what I think of ideas), especially with a company like Chipotle helping people be more comfortable with it.