Focus is tough, even if you’re Google

I’ve noticed a recurring theme in my work life. I have difficulty focussing. It’s not a daily problem of sticking to tasks so much as a big picture problem sticking to projects.

My list of projects is immense. Some are good ideas. One is, ironically, about giving away ideas (part of my on-going rumination that ideas are worthless). Like many people, I tend to start projects and move on before they’re really done.

Paul Kedrosky sees the same thing happening at The Goog and begs, Please Google, No New Products. The throw things at the wall mentality is great, but the step after it sticks is the tough part, no matter who you are.