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Simplicity Rules

Adam DuVander on keeping it simple

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Incrementalist vs Completionist: The Launch

September 17, 2007 by Adam DuVander

The folks at Trizoko pose a simple question:

Who would likelier succeed?
a) Johnny starting with a “I’ll-rock-the-world” approach.
b) Miguel, who starts with a “just-enough” approach.

Miguel, they say, has the best chance of succeeding, because “A simplicity approach exponentially increases your chances of achieving your primary goals.”

While I agree, I’d point out that this approach is popular with incrementalists. Completionists would probably freak out, and rightly so.

Launching with the bare minimum means the first impression is less than your full potential. That’s why you have to make sure that what you launch contains the core of your product. This is the first thing the incrementalist needs to focus on.

Tear out the extras to find the core

The next thing is appeasing the completionist. The core might not be enough for staunch completionists. Remind them that you can’t wait forever to get it out, and promise to work on their list once you launch.

Via Duffster, who may be a busy man, but always finds time to send me links about Simplicity.

Comments

  1. Ryan Williams says

    September 17, 2007 at 9:20 pm

    I agree, it’s risky to launch with the core, exposing yourself to a possible poor first impression, but I still think it’s the best way.

    Reply

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